Mastering the Digital Shift: A Guide to Taking Your Business Online

Apr 10 3:00 pm — 4:00 pm

Event Details

Embark on a transformative journey for your business as we explore the potential of taking your operations online. Selling in the digital realm has become a powerful avenue for businesses of all sizes to boost sales and connect with new customers. In the wake of the pandemic, companies, both small and large, successfully pivoted to virtual business models, incorporating social commerce, e-commerce, delivery services, virtual meetings, and more. However, making the shift to an online sales strategy and adding it to your current business model can feel overwhelming. Not only knowing where to start and what platform to use but how to find the time to do manage it all are often are the barriers that keep a business from taking the next step. During this webinar, we will discuss:

  • Getting started: Overcome the initial challenges by understanding the essential steps when deciding to move some or all of your business online.
  • Platform options: Navigate the diverse landscape of online sales platforms, from established e-commerce giants like Amazon and eBay to specialized platforms like Etsy, Artsy, and Shopify.
  • Implementation roadmap: Explore the 10 crucial steps to seamlessly implement an e-commerce plan, ensuring a smooth transition and effective online presence.

Instructor: Lani Lott, SBDC consultant.

The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal or other professional advice specific to their situation. The Northern CaliforniaSmall Business Development Center, and its host, the HSU Sponsored Programs Foundation, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar. By registering for this webinar you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the Northern California Small Business Development Center or it’s host, the HSU Sponsored Programs Foundation, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.